Join us on our exciting new journey through sound as we evolve Life Out of the Box into a new chapter—where this leads us, we don't quite know. But we want you right there next to us the whole way through. Listen to our daily conversations as we explore the most fascinating topics this wonderful world has to offer us and experiment to develop LOOTB into something that's, well, out of the box. Welcome friends, we're excited to take this auditory trip with you.
Episodes
Monday Nov 23, 2020
31. The Future of Live Product Launches
Monday Nov 23, 2020
Monday Nov 23, 2020
Today we discuss the future of live product launches, which was inspired by a couple of recent online launches that blew us away. The first: Apple's "One Last Thing" video. The second: Gordon Murray's T50 Debut. We go into how companies used to produce product launches in the "old world" and how this year's disruptions will likely reshape the way companies announce new product debuts moving forward—for the better.
Resources from the episode
Apple Launch Video (Nov. 10): https://youtu.be/5AwdkGKmZ0I
Gordon Murray T50 Launch Video: https://youtu.be/DGw2NDgERgI
2017 Vision Mercedes-Maybach Launch at Pebble Beach: https://www.youtube.com/watch?v=ISIPi3EXIYo
Our links
LOOTB Website: https://lifeoutofthebox.com/
Check us out: https://buttonphd.com/
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